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Decades-old
properties are a tough sell to today’s buyers unless sellers update that
1970s and ’80s look, says Eric Tyson, co-author of House Selling for
Dummies.
Tyson offers these suggestions for making a homely house more saleable:
- See the home as others do. Persuade the sellers to take a hard look at
the house from the street. Help them compare its curb appeal to other
homes in the area.
- Accentuate the positive in ads and other marketing materials. Point
out the great floor plan, a desirable location, or excellent schools.
- Consider hiring a photographer. If the home shows poorly from the
street, hire a photographer who will minimize that negative in ads.
- Give an unappealing exterior a new front door. It’s an inexpensive,
but effective fix.
Source: Chicago Tribune
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